TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues.
Role Overview:
The Transitional Financial Advisor (TFA) role is a three-year program with a draw, for financial advisors or planners who will be providing financial planning guidance & selling investment management solutions.
A Transitional FA will need to leverage their experience to service the unique and complex needs of clients in the Mass Affluent (MA) segment by identifying needs, reviewing financial goals and making investment recommendations aligned to their client's goals. The role will serve as the central point of contact, responsible for providing client service & developing the relationship to achieve greater share of wallet by helping clients achieve their goals related to asset accumulation, preservation, growth, and protection.
Depth & Scope:
Experience selling investments and providing financial plans
Demonstrates a commitment to being customer-centric by delivering legendary service during every customer interaction to maximize retention and growth
Ensures all NEW clients receive the complete on-boarding experience, which includes: a thorough client discovery, completion of a financial needs analysis to provide goals-based advice, an introduction to the centralized client servicing team as per client need, and completion of all requisite client documents
Ability to partner and promote lead generation
Manages goals, prioritizes tasks and comfortable working in a fast paced environment
Ensures all new & existing clients are provided with a MA Planning Experience
Effectively implement a process to ensure every client receives an Annual Client Review (ACR) meeting with an enhanced agenda focused on the client's overall wealth needs, as well as pro-active contacts
Serves as the primary point of contact for TD Wealth client relationships for MA segment; manages all aspects of the client's relationships with TD Bank and refers to Retail and Wealth partners & affiliates as needed
Implements and executes a differentiated service model/experience for MA clients
Meets quarterly and annual sales goals
Deepens wallet share by anticipating client needs and suggesting the most appropriate Wealth solutions. Maximizes profitability, while ensuring the client receives an exceptional client experience
Identifies opportunities within your portfolio and network to refer business to Retail and Small Business/Commercial Partners
Executes in thorough manner that is compliant with regulations, policies and procedures
Adheres to all federal, state, SRO regulations and Firm policies related to all business activities (e.g. OCC, SEC, State Insurance Commissioners, NY Department of Financial Services, etc.)
Ensures all Continuing Education requirements are attained
Responsible for understanding and adhering to TD Bank & TD Wealth Policies and Procedures
Responsible for implementing TD's Customer Identification Program (CIP) by collecting and verifying required customer identification information, and performing other Customer Due Diligence and Enhanced Due Diligence Requirements as outlined in the Business Unit AML procedures
Uncovers client's asset and transitions higher threshold clients to appropriate HNW Wealth partners as needed
Responsible for fostering and contributing to a positive and constructive work environment with a focus on supporting the overall Wealth team
Provides coaching, Wealth referral training & on-going feedback to Retail and Small Business staff
Education & Experience:
4-year degree required or equivalent work experience
2+ years of selling investments & providing financial planning with a track record of success
In-depth knowledge of investment products and services
Required Registrations: SIE, Series 7 and Series 65/66 required; if the TFA only has 65 they will be required to obtain a 63 or 66 within the Licensing & Registration Schedule
Required Life/Health Licenses or ability to obtain within Licensing & Registration Schedule
Advanced understanding of wealth management business development techniques, products, services and overall industry
Proven ability to achieve sales goals
Proficient with retail and small business banking
Proven ability to establish relationships and partner effectively with other departments within TD Bank, America's Most Convenient Bank
Ability to travel within assigned Market to meet prospects, clients and partners; up to 75% of time
Driver's License required
Customer Accountabilities
Understands and supports the Bank's Customer Service Strategy
Considers the impact of decisions on the well-being of TD, its Customers and stakeholders
Provides the highest level of Customer service when dealing with internal partners, vendors or our Customers – WOW at every opportunity
Models quality service delivery at every interaction
Leads and contributes to the ongoing improvement of the partner / Customer experience
Employee/Team Accountabilities:
Is engaged in advancing and sustaining a unique, inclusive culture that reflects TD's diversity agenda, and create an extraordinary employee experience
Participates fully as a member of the team and contribute to a positive work environment
May provide leadership, training, and guidance to other team members
Ensures ongoing communication with the team on the status/progress of projects and issues/points of interest
Actively shares information and knowledge, and proactively learn from the expertise of others
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